Thursday, February 22, 2024

COVID-19: Germany cancels Christmas markets

The cancellation negatively impacts trade this Christmas.

• November 16, 2020
Christmas markets in Germany
Photo of Christmas markets in Germany used to illustrate the story (Credit: Expatica)

At least 80 percent of traditional Christmas markets in Germany have been canceled over the COVID-19 pandemic, the German retail federation (HDE) said on Monday.

The federation cited a study by consulting company CIMA and the Association of City Marketing and Town Centre Management Germany, which polled 1,400 municipal officials, representatives of local civic organisations and retailers.

The cancellation is said to negatively impact trade during Christmas as well as retail in city centres where markets are usually organised.

According to the HDE, only seven percent of scheduled markets will take place, the fate of another 13 per cent remains undecided.

As a result, almost two-thirds of respondents expect decreased volumes in Christmas retail.

“Christmas markets are an important factor that brings clients to pedestrian zones and city centres.

“And when this stimulus is lost almost everywhere this means another heavy blow to already worn-out retail in city centres,” HDE Secretary General, Stefan Genth, said in a statement.

Germany has been living under a so-called soft lockdown  since November 2, and this limits the work of the catering industry and further necessitates cancellation of entertainment events.

The measures are in effect until the end of the month but could be extended by the authorities.

Germany usually holds Christmas markets from late October to early January. 

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