FG partners Afreximbank, Wakanow, others to boost creative sector

The federal government has forged partnerships with the African Export-Import Bank and others to ensure that the creative and tourism sectors contribute meaningfully to the nation’s economy.
Hannatu Musawa, Minister of Arts, Culture, Tourism, and Creative Economy, disclosed this in a statement on Tuesday in Abuja.
Ms Musawa said the partnerships were initiated and concretised through the ministry.
According to her, some of the strategic partners also include Wakanow, Africa’s premiere tour operator, Boston Consulting Group and TelAirVision, among others.
The minister said the collaborative initiatives were in alignment with President Bola Tinubu’s vision of building a $1 trillion economy from the sector.
Ms Musawa said these collaborations were geared towards driving growth, enhancing cultural diplomacy, and boosting the gross domestic product contribution from the ministry to the nation’s economy.
The minister said investors, Nigerian content creators and other industry players in the creative economy were already benefiting from such partnerships, policy initiatives and bold reforms in the sector.
According to her, a recent deal with Afreximbank enabled Nigeria to secure a $200 million financing facility from the bank to provide essential funding for businesses and entrepreneurs in the creative sector.
She said the move was to ensure that Nigeria’s creatives, ranging from filmmakers to digital innovators, have the capital needed to scale their ventures, create jobs, and expand their global reach.
Ms Musawa said to ensure financial probity in the sector, fraud prevention measures had been put in place, as the ministry joined forces with Prembly to implement advanced know-your-customer verification.
She further explained a partnership with the Presidential Tax Committee to introduce tax incentives and credits, making Nigeria’s creative sector more appealing to foreign investors.
She said the ministry had also taken steps towards investment in infrastructure by signing a memorandum of understanding with Cavista Holdings.
She said the MoU focused on developing tourism infrastructure, digitising tourism experiences, and investing in human capital.
She said the ministry under her watch was strengthening international collaborations, including the one with the British Council, to drive skills development and cultural exchanges.
Ms Musawa added that the ministry’s strategic partnership initiatives would create jobs, attract investment and position Nigeria as a cultural and creative powerhouse in the global economy.
(NAN)
We have recently deactivated our website's comment provider in favour of other channels of distribution and commentary. We encourage you to join the conversation on our stories via our Facebook, Twitter and other social media pages.
More from Peoples Gazette

Agriculture
FG tasks ECOWAS on leveraging financing strategies for agroecology
The federal government has urged stakeholders in the agriculture and finance sectors in the West Africa region to leverage financing strategies to enhance agroecology practices

Politics
Katsina youths pledge to deliver over 2 million votes to Atiku
“Katsina State is Atiku’s political base because it is his second home.”

Hot news Home top
CBN flags election spending, vows to mop up excess liquidity ahead of 2027
The CBN said it will withdraw excess liquidity from the financial system if increased spending ahead of the 2027 general elections fuels inflation.

States
Police nab suspected Lagos cultist, recover rubber pistol, charms, axe
Ms Adebisi said the suspect was currently in police custody and assisting with the ongoing investigation.

NationWide
Tinubu pledges stronger grassroots development, urges LGs to deliver
Mr Tinubu said Nigeria’s rapidly growing population requires the government to move closer to the people through stronger grassroots development.

Africa
Dangote urges African industrialists to invest capital in continent
Mr Dangote said, “We must believe in our continent.”

States
Kebbi begins World Bank-sponsored projects to tackle flooding
Mr Tungulawa commended Governor Nasir Idris for his continued support.

Economy
CBN cuts interest rate to 23%, cites easing inflation, stronger reserves
The CBN cut its benchmark interest rate to 23 per cent from 26.5 per cent, as inflation continues to ease.





