YouTube considers NFTs to enable fans “own” videos
Video streaming platform YouTube has announced that it will be expanding into Non Fungible Tokens (NFTs) to enable fans “own” creators’ videos.
In a blog post made on Thursday, Neal Mohan, YouTube’s chief product officer, wrote that Web3 “opens up new opportunities for creators”.
“Giving a verifiable way for fans to own unique videos, photos, art, and even experiences from their favorite creators could be a compelling prospect for creators and their audience,” Mr Mohan said.
This announcement was made as part of a look into the streaming platform’s new products, tools, and features for creators, viewers, and partners. Other features mentioned by Mr Mohan include YouTube Shorts and collaborative live streaming, which would allow creators to go live together for their audiences.
Though no solid ideas have been announced publicly by the company, YouTube mentioned the possibility of allowing users to watch videos together in the metaverse. The blog post notes that the company will focus for now on videos related to “gaming, where we’ll work to bring more interactions to games and make them feel more alive.”
In January, YouTube CEO Susan Wojcicki had hinted that the company was considering the introduction of NFTs for creators to connect in a different way with fans.
We have recently deactivated our website's comment provider in favour of other channels of distribution and commentary. We encourage you to join the conversation on our stories via our Facebook, Twitter and other social media pages.
More from Peoples Gazette
Agriculture
FG tasks ECOWAS on leveraging financing strategies for agroecology
The federal government has urged stakeholders in the agriculture and finance sectors in the West Africa region to leverage financing strategies to enhance agroecology practices
Politics
Katsina youths pledge to deliver over 2 million votes to Atiku
“Katsina State is Atiku’s political base because it is his second home.”
Abuja
FCTA takes over AYP Tech Incubation Hub to boost youth welfare
FCTA has reaffirmed its commitment to the welfare and empowerment of young people after formally taking over the FCT Adolescents and Young People Technology Incubation Hub.
Economy
Customs seizes N15 billion in smuggled goods in Ogun
The Nigeria Customs Service says it seized 327 consignments of smuggled goods with a duty paid value of N14.7 billion between December 4, 2025, and September 29, 2026.
Rights
Students demand end to victimisation of activists, journalists
The Concerned Students Movement has called on the federal government to end the continued victimisation of student activists, journalists, and civil society actors.
Jos
NIPSS reaffirms commitment to nation-building
NIPSS has promised to provide a platform for strategic research, leadership, and policy dialogue to propel nation-building.
Economy
Debt, supply gaps limit benefits of energy reforms: Experts
Oil and gas experts say reforms introduced since May 2023 have reshaped Nigeria’s energy sector, but debt, infrastructure gaps and supply constraints persist.
World
Bangladesh felicitates Nigeria on 66th independence anniversary
Bangladesh felicitated Nigeria on the country’s 66th independence anniversary. The high commission of Bangladesh in Nigeria conveyed the message in a statement on Thursday.
